Drive Organic Search Clients to Your Website.
Edmonton SEO Company
What is SEO?
Search Engine Optimization (SEO) is the process of making your website more relevant to Google when it determines who appears for a search. The goal is to improve your organic ranking on the Search Engine Results Page (SERP).
Leads Marketing Group in an Edmonton SEO agency focused on measurable results.
How Do I Rank Higher?
When optimizing your Website with Google, there are two main factors. Onsite and Offsite factors.
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Onsite SEO factors are how Google reads your website and views the content. When Google is trying to find out information about your site, it uses what is called a spider. This spider crawls your website and indexes your content and site structure. Google evaluates this information, which is a factor in SEO.
Google also likes engaging content. They measure it using a variety of indicators. Simply put, the better and more relevant your onsite content is, the higher you will rank.
Offsite factors of SEO have many components. It is what other people say about you and how trustworthy you are. To increase online trust, we ensure that your information is correct and consistent across the internet. We do citation building so that more sites say the same things about you.
Another main factor of offsite SEO is backlinks. These sites point towards yours, listing you as a reference for terms you want to appear. The more trustworthy these sites are, the more weight Google gives them and the more positive effect it has on your ranking. We can improve your organic ranking on Google’s search engine results page by optimizing these areas.
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How do you measure SEO success?
SEO success can be measured and evaluated for effectiveness in two main ways:
SEO Reporting and Evaluation Process
Successful Search Engine Optimization involves continual evaluation. At Leads Marketing Group, we monitor all the onsite and offsite factors and changes in the landscape to give you the best service possible.
Each month you will receive a detailed breakdown of the objectives we have completed. Our reporting includes content changes, citation building, blog implementation, site structure improvements, and backlinks. We show you exactly what we are doing and what our plan is. There is no guesswork. By measuring traffic and behavioural patterns, we can arrive at a reasonably accurate estimate of the number of leads this produced for you.
Why Choose Us?
At Leads Marketing Group, we have extensive experience in SEO. Over the years, we have helped numerous clients achieve their goals. Our expertise in providing effective SEO lets us know what works and does not and provides realistic expectations for results.
Continuing Education is part of our ongoing quest to do better. We are continually learning so that we stay on the cutting edge. Leads Marketing Group is a high-end boutique advertising firm. Our internal communication is fast and frequent. We use this agility to gather information from other advertising campaigns, such as PPC, which gives us a decided edge in keyword selection and targeting.
Please note that all SEO Services are offered directly by Leads Marketing Group. As with all marketing agencies, all SEO services are not verified or endorsed by Google.
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